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Overview of the “Intelligent Business”

✅ Coursebook:	Intelligent Business
✅ Authors:	Christine Johnson, Tonya Trappe, Graham Tullis, Nik Barrall, Irene Barrall
✅ Publisher:	Pearson
✅ English type:	International English
✅ Level:	A2, B1, B2, C1
✅ For:	Adult, Business
✅ Publication year:	2006

“Intelligent Business” is a comprehensive business English course that integrates key business concepts with authentic materials from The Economist. It prepares students for the real-world business environment by offering a complete syllabus that covers essential topics.

Key Features:

Engaging Lessons: The Teacher’s Book provides resources for the Coursebook, Workbook, Skills Book, and Video, ensuring a dynamic learning experience.

Comprehensive Testing: The Teacher’s Book and Test Master CD-ROM include fully editable tests for all course stages.

Business Connection: The Companion Website offers weekly articles from The Economist and additional free resources, helping students connect with current business trends.

This course is ideal for educators looking to provide students with practical business English skills backed by reputable sources.

 

Intelligent Business Upper Intermediate Coursebook

 

 

Who is suitable for ‘Intelligent Business’?

“Intelligent Business” is suitable for:

Business Professionals: Individuals already working in a business environment who want to improve their English language skills to communicate more effectively in professional settings.

Business Students: University students or those in business-related academic programs who need to build their business English proficiency to prepare for future careers.

English Language Learners: Intermediate to advanced English learners looking to specialize in business English, particularly those aiming to enter or advance in business careers.

Teachers of Business English: Educators seeking a structured, resource-rich course to teach business English, complete with authentic materials and comprehensive testing tools.

This course is particularly beneficial for those who need to understand and use English in real-world business contexts, offering a blend of language learning and practical business concepts.

 

Intelligent Business Pre-Intermediate Coursebook

 

The benefits of ‘Intelligent Business’

The benefits of “Intelligent Business” include:

Authentic Learning Materials: The course uses real-world content from The Economist, providing students with exposure to genuine business language and current global business issues.

Comprehensive Syllabus: Covers a wide range of key business concepts and practices, helping students gain a thorough understanding of the business environment alongside language development.

Practical Skills Development: Focuses on practical business English skills, such as presentations, negotiations, and report writing, which are essential for success in professional settings.

Engaging Resources: The Teacher’s Book offers a wealth of resources, including lesson plans, activities, and video content, ensuring that lessons are dynamic and engaging for learners.

Flexible Testing: The Test Master CD-ROM provides editable tests, allowing educators to tailor assessments to meet the specific needs of their students and track their progress effectively.

Ongoing Learning Support: The Companion Website offers additional resources, including weekly articles from The Economist and other learning materials, allowing students to continuously engage with current business topics.

Professional Preparation: Prepares students for the global business environment by equipping them with both language proficiency and a solid understanding of business concepts, making them more competitive in the job market.

 

Intelligent Business Intermediate Coursebook

 

 

Effective teaching and learning strategies for ‘Intelligent Business’

Effective teaching and learning strategies for “Intelligent Business” can significantly enhance the educational experience and ensure that both teachers and students gain the most from the course. Here are some strategies:

For Teachers:

Contextualize Lessons:

• Start each lesson by linking the topic to real-world business scenarios. Use the authentic materials from The Economist to discuss current events or case studies related to the lesson’s theme.

Incorporate Role-Playing:

• Use role-playing exercises to simulate business situations like meetings, negotiations, and presentations. This helps students apply the language and concepts in a practical context.

Utilize Multimedia Resources:

• Incorporate the videos and online resources available through the Companion Website. This not only diversifies the learning materials but also helps cater to different learning styles.

Differentiated Instruction:

• Tailor lessons to meet the varying needs of students by using the editable tests from the Test Master CD-ROM. This allows you to challenge advanced students while providing additional support for those who may struggle.

Integrate Skills Development:

• Ensure that lessons cover a balance of speaking, listening, reading, and writing skills. Use the Skills Book to provide focused practice in areas like report writing or giving presentations.

Interactive Group Work:

• Encourage group projects or discussions to foster collaboration. This not only enhances language skills but also helps students learn to work effectively in teams—a crucial business skill.

Continuous Feedback:

• Provide regular feedback on assignments and in-class activities. Use the course’s testing tools to give students insights into their progress and areas for improvement.

 

Intelligent Business Elementary Coursebook

 

For Students:

Active Participation:

• Engage actively in class discussions and group work. Practicing business English in a collaborative environment helps reinforce language skills and business concepts.

Self-Directed Learning:

• Use the Companion Website’s resources for independent study. Reading weekly articles from The Economist can help you stay updated on business trends while improving your reading comprehension.

Real-World Application:

• Try to connect the concepts learned in class to your own experiences or professional context. This makes the learning more relevant and easier to retain.

Practice Business Communication:

• Outside of class, practice writing business emails, reports, or preparing presentations in English. The more you use the language in real scenarios, the more fluent you will become.

Peer Review:

• Engage in peer review sessions where you can give and receive feedback on assignments. This collaborative approach helps you see different perspectives and learn from your peers.

Use of Authentic Materials:

• Take full advantage of the authentic materials provided. Reading, analyzing, and discussing these materials will improve your ability to understand and use business English in a professional context.

Consistent Practice:

• Regularly review and practice the vocabulary and phrases learned in class. Consistency is key to language retention and fluency, especially in specialized fields like business.

By employing these strategies, both teachers and students can maximize the benefits of the “Intelligent Business” course, making the learning experience both effective and engaging.

 

Intelligent Business Advanced Coursebook

 

Comprehensive List of Business English Textbooks and Resources Similar to “Intelligent Business”

Here are some textbooks similar to the “Intelligent Business” series:

1. Market Leader (Pearson)

• Overview: This series integrates authentic materials from The Financial Times, focusing on developing business English skills through case studies, practical exercises, and real-world business content.

2. Business Result (Oxford University Press)

• Overview: A flexible course designed to improve communication skills in business contexts. It includes video lessons and interactive activities that mirror real-life business situations.

3. English for Business Studies (Cambridge University Press)

• Overview: Aimed at students of business studies, finance, and economics, this textbook covers a wide range of business topics and includes case studies and practice exercises.

4. Business Benchmark (Cambridge University Press)

• Overview: A practical course that prepares students for professional exams such as the BEC (Business English Certificate). It offers a mix of language development and business skills.

5. In Company (Macmillan Education)

• Overview: Focused on the needs of professionals working in business, this course includes authentic texts, listening exercises, and activities to practice key communication skills.

6. Professional English in Use (Cambridge University Press)

• Overview: This series provides specialized vocabulary and practice exercises in areas such as finance, law, and marketing, making it suitable for professionals looking to enhance their business English.

7. Keynote (National Geographic Learning)

• Overview: While not exclusively a business English course, Keynote integrates TED Talks and other real-world content to develop communication skills relevant to the workplace, making it suitable for business professionals.

8. Speakout (Pearson)

• Overview: Though primarily a general English course, Speakout incorporates business-related topics and communication skills, making it suitable for learners who want to improve their English for professional contexts.

9. Business Partner (Pearson)

• Overview: A modern business English course that emphasizes communication skills and business knowledge. It includes case studies, video content, and real-life business scenarios to engage learners and improve their practical skills.

These textbooks, like “Intelligent Business,” focus on blending language development with practical business skills, making them valuable resources for students and professionals aiming to excel in business environments.

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